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PAY-PER-CLICK (PPC)
Allow us to boost your website traffic with our expertly optimized PPC campaigns
At OC Consulting Group, we provide Pay-Per-Click (PPC) services to drive more traffic to your business on a greater scale!
Pay-Per-Click (PPC) is an effective marketing tool designed to drive more traffic and enhance recognition for your website. PPC helps increase brand awareness and better target your customers, making it a valuable strategy for business growth. At OC Consulting Group, we tailor PPC strategies to suit your specific needs. By utilizing Google AdWords, we target keywords related to your products and services, ensuring that individuals searching for these keywords are directed to your website. This approach expands your reach and boosts website traffic.
PPC effectively showcases your business to your target audience online. By using Google Analytics, you can measure and track campaign performance, gaining insights into metrics such as daily website traffic and the popularity of specific keywords. This data allows you to refine your marketing strategies and better reach larger audiences.
With millions of online searches occurring daily, your business is just a click away from reaching potential customers through targeted search campaigns.
Retargeting or Remarketing Campaigns
Every business aims for a successful campaign to boost brand awareness and drive sales. Often, potential customers visit your website, show interest in your products or services, but leave without making a purchase. At OC Consulting Group, we specialize in retargeting and remarketing campaigns to encourage those interested customers to complete their purchase. This approach ensures your brand stays on the top of your audience’s mind.
Remarketing and retargeting campaigns help remind customers of the products or services they were considering. If a visitor leaves your site without buying, our system ensures that targeted ads are shown to them again, encouraging them to return and finalize their purchase. We can also install abandoned cart software on your e-commerce to trigger emails when a customer leaves the site. Our team monitors and optimizes these campaigns to refine strategies and maximize profitability. This strategy is a powerful tool to increase website traffic and drive more sales for your business.
Social Media Advertising and Management
Social Media Advertising and Management is a powerful digital marketing tool for expanding your business’s reach. With nearly 4 billion social media users globally, leveraging platforms to promote your products and services can attract millions of potential customers. At OC Consulting Group, we utilize platforms like Facebook (Meta), Instagram, LinkedIn, X (Twitter), Snapchat, TikTok, and YouTube to effectively market your business online. Our team is dedicated to creating and managing your brand’s presence on social media to build a positive online reputation.
Social media advertising offers several benefits, including reaching broader audiences, cost-efficiency, and access to detailed analytics on post views and user engagement. By targeting your products and services based on demographics, psychographics, behavioral patterns, or geographic location, we can help you connect with the ideal audience for your campaign.
Industries We Have Serviced
Since 2016 we have provided business consulting, digital marketing, and web design services for clients in several different industries. Since 1984 we have provided clients with custom printing and promotional products in Orange County, CA, the U.S., Canada, and abroad. We have been humbled to be given the opportunity to work with clients in Orange County, California, including Irvine, Anaheim, Newport Beach, Costa Mesa, Corona Del Mar, Huntington Beach, Los Angeles, Los Angeles County, Toronto, Canada, the United States, South America, and Europe.
- Accounting
- Architecture
- Automotive
- Beauty and Cosmetics
- Construction
- Dental
- E-Commerce
- Education
- Entertainment
- Finance
- Fitness
- Fortune 500
- Hospitality
- HVAC
- Legal
- Manufacturing
- Travel
- Security
- Not-for-Profit (NFP)
- Pharmaceutical
- Policing
- Printing
- Private Equity Firms
- Property Management
- Provincial and Federal Government
- Real Estate Agents and Brokerages
Why Choose OC Consulting Group?
Every business aims to boost website traffic and enhance online marketing efforts. By choosing our services, you’re opting to improve your business’s online presence. Depending on your specific needs, we offer a range of services including pay-per-click (PPC) advertising, social media management, and retargeting or remarketing campaigns. PPC advertising is crucial for reaching your target audience effectively. Our PPC services will display your ads on platforms like Google, and you’ll earn whenever users click on your ads. Our expert team is dedicated to crafting tailored PPC strategies to maximize your sales and online visibility.
There is no better choice for your PPC services than our skilled team at OC Consulting Group!
Let Us Optimize Your Ads and Save You Money Every Month!
Frequently Asked Questions
Pay-Per-Click is a cost-effective advertising strategy because you only pay once a user clicks on your advertisement. PPC is an excellent way to increase brand awareness and connect your target audience to your website.
Google Analytics provides data and statistics on users that interact with your ad, making it an easy way to measure the effectiveness of your online ads.
On average, a business pays $1-$2 per click on Google. However, this cost can vary depending on the business and number of ads. For example, a law firm or dental clinic will pay on average $20-$50 per click.
Your business makes money every time a user clicks on an ad because it leads to either your website, contact form, or straight to a phone call. It all depends on how it is set up.